OVERVIEW
Format: Adult Contemporary
Positioning Statement: Today’s Variety
Call Letters: KAFE
Frequency: 104.1 FM
Website: www.kafe.com
AUDIENCE
Age: 18 and over
Gender: Male: 40% Female: 60%
18-24: 10% 25-34: 20% 35-44: 27% 45-54: 24% 55-64: 13% 65+: 2%
MARKET / FORMAT
Broadcasting from our tower at Mt. Constitution on Orcas Island, Today’s Variety 104.1 KAFE can be heard from Seattle to Vancouver B.C., covering a population of roughly 4,000,000. Also, the market’s economy is bolstered by the number of people traveling to and through the area via the I-5 corridor, the San Juan Islands and those listening across the Canadian Border.
Providing our listeners with the best mix of today’s adult contemporary favorites in a personality oriented, family friendly, interactive environment. KAFE features only live and local personalities along with a commitment to supporting local organizations and fundraisers.
KAFE is also promotionally oriented to keep our listeners actively involved with the station. The KAFE audience stays plugged into the station via Facebook, texting, and the Loyal Listener email club.
KAFE offers a limited commercial load (12 units per hour) designed to showcase advertisers and create loyal, long time spent listening.
CORE ARTISTS
Taylor Swift, Katy Perry, Bruno Mars, Pink, Adele, Kelly Clarkson, Bon Jovi, Meghan Trainor, Justin Timberlake, Maroon 5.